CasaMia Lingerie

A move to Shopify for a specialist lingerie retailer whose old website kept falling out of step with its point of sale system.

Client

CasaMia Lingerie

Location

Fairy Meadow, NSW

What I did

Shopify store design and build

Year

2024

The brief

CasaMia Lingerie was founded by Maralyn Young who has been designing and making Ladies fashions and lingerie for Women since 1985. In April 2005 Maralyn opened the first of the CasaMia specialist lingerie boutiques in Fairy Meadow, Wollongong. In April 2010 opened the second store in Warilla in the Shellharbour Municipality, both stores specialising in Bras for the fuller figure, and the hard to fit.

With over 80% of women wearing a bra that is the wrong size or doesn’t fit, CasaMia Lingerie has a mission and passion to help women find the right fit for their body.

What I built

CasaMia Lingerie wanted to expand their quality service and reach beyond the local area, and had outgrown the current website which was having regular issues integrating with their point of sale and inventory system with Retail Express. Presstwood Design moved their website to Shopify, giving them a secure, reliable and future proof system for growing online sales into the future.

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